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May 15, 2018
AAA, Fire Officials and Red Cross Team Up for Risk Reduction Initiative

Collaboration is Part of Statewide Effort
 
WHO:                  Kevin Sehlmeyer, State Fire Marshal
                             Pat Parker, Fire Chief, Grand Traverse Metro Fire Department
                             Brian Belcher, Assistant Chief/Fire Marshal, Grand Traverse Metro Fire Department
Mark Allen, Field Manager,  AAA – Traverse City Branch
 
WHAT:                News Conference
  • Statewide
  • Official AAA Traffic Safety Grant Presentation to Grand Traverse Metro Fire Department
                                          
                             In response to over 50 home fire deaths reported in Michigan in the first few months of 2018,  the Michigan State Fire Marshal’s office will announce its Statewide Community Risk Reduction Initiative.
 
State Fire Marshal Kevin Sehlmeyer will announce the new initiative and explain how it will affect Northern Michigan families and fire service. He will explain how key partnerships among area fire departments as well as the American Red Cross-Northern Michigan will be the model used to help reduce fire deaths in the state by ensuring that every home has working smoke alarms and a home fire escape plan.
 
Part of the initiative is the May 19th Grand Traverse Area Smoke Alarm Weekend Blitz. Over 300 smoke alarms will be installed in homes by firefighters visiting over 200 families in 5 fire districts in a four-hour time period (11am-3pm). Crews from the participating departments will be going door-to-door checking for working smoke alarms, replacing batteries and installing new smoke alarms as needed in select neighborhoods. This is in line with the state-wide initiative to ensure every home has working smoke alarms.
These departments will be supporting this initiative in their local Grand Traverse area communities:
  • Blair Township Fire and EMS
  • Cedar Area Fire and EMS
  • Grand Traverse Metro Fire Emergency Services Authority
  • Paradise Township Emergency Services
  • Peninsula Township Fire and EMS
  • Traverse City Fire Department
*This Grand Traverse Area project is supported by the Northern Michigan Red Cross, AAA of Michigan and the Grand Traverse Band of Ottawa and Chippewa Indians.
 
 
Part of the initiative also includes a $5,000 AAA Safety Grant presentation. The grant will enable the Grand Traverse Metro Fire Department to purchase 529 of the 19010 smoke alarms. These smoke alarms have a 10-year sealed lithium battery that requires no replacement for the lifetime of the battery. These alarms will provide safety and security to residents in need.
*Since 1993, the AAA Traffic Safety Grant program has been awarding grants for life-saving equipment throughout Michigan.  Over the years, nearly 1.4 million dollars-worth of traffic safety equipment has been donated to various organizations in the state. This is part of AAA’s legacy of traffic safety advocacy efforts for the motoring public.
 
 
WHEN:               Tuesday, May 15th  at 4pm
 
WHERE:              Grand Traverse Metro Administration, 897 Parsons Road, East Bay Township, MI
 
MEDIA:               Ample interview and photo ops will be available with the news conference participants.
*Any media organization that is interested in riding along with the firefighter crews are asked to contact Jen Ritter ASAP as seating is limited.  Although there are no guarantees that homeowners will be willing to do interviews or allow media into their homes, this program is typically well received with the majority of the families.  We are confident that some will be willing to participate.
 
 
AAA in Michigan celebrated its 100th Anniversary - A Century of Service in 2016 and has over 1.4 million members across the state. It is part of The Auto Club Group (ACG).  Connect with us on Facebook and LinkedIn.
The Auto Club Group (ACG) is the second largest AAA club in North America.  ACG and its affiliates provide membership, insurance, financial services and travel offerings to over 9.5 million members across eleven states and two U.S. territories including Florida, Georgia, Iowa, Michigan, Nebraska, North Dakota, Tennessee, Wisconsin, Puerto Rico and the U.S. Virgin Islands; most of Illinois and Minnesota; and a portion of Indiana.  ACG belongs to the national AAA federation with more than 58 million members in the United States and Canada and whose mission includes protecting and advancing freedom of mobility and improving traffic safety. Motorists can map a route, identify gas prices, find discounts, book a hotel, and access AAA roadside assistance with the AAA Mobile app for iPhone, iPad and Android. Learn more at AAA.com/mobile. AAA clubs can be visited on the Internet at AAA.com.

 
 
 
 

About The Auto Club Group
The Auto Club Group (ACG) is the second largest AAA club in North America. ACG and its affiliates provide membership, travel, insurance and financial services offerings to approximately 9 million members across 11 states and two U.S. territories including Florida, Georgia, Iowa, Michigan, Nebraska, North Dakota, Tennessee, Wisconsin, Puerto Rico and the U.S. Virgin Islands; most of Illinois and Minnesota; and a portion of Indiana. ACG belongs to the national AAA federation with nearly 55 million members in the United States and Canada and whose mission includes protecting and advancing freedom of mobility and improving traffic safety.

About Auto Club Group Traffic Safety Foundation
Established by AAA – The Auto Club Group in 2010, Auto Club Group Traffic Safety Foundation, Inc. (ACGTSF) is a 501(c)(3) non-profit organization and public charity dedicated to producing a significant and continuous reduction in traffic crashes, injuries and deaths in the communities targeted by its efforts. ACGTSF provides programs, education and outreach to increase public awareness about the importance of traffic safety and improve driving behavior. ACGTSF is funded by voluntary, tax-deductible contributions from organizations and individuals who support ACGTSF’s purpose.


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